A new book entitled “Missing Clicks: The 7 Disciplines of Online Marketing.” co-authored by giovanni gallucci is in the works. The book will be focused around seven critical online marketing activities that every marketer and public relations professional should be familiar with. There is a skeleton website up for the book now at missingclicks.com. iJustine (Justine Ezarik) is featured in the graphics on the site right now because, as part of the book writing process, they will be interviewing notable internet pop icons, successful online marketers, and well-known interactive public relations professionals. These video interviews will be posted on the website. They will use the content from the interviews as well as commentary from people that leave their remarks on the site has the primary source of contents for the book. Much of the content in the book will be created via crowdsourcing.

This looks very interesting and any fan of iJustine will be sure to check it out once it’s available.
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