Great day for treats. A couple weeks back I wrote about iJustine being a thief over at Revision3. Today I found the interview that she was doing while she was there. The interview is long and iJustine does a great job and talks more about her time as a lifecaster, the iPhone bill, and her upcoming work with Carson Daly.
Daisy Whitney had an opportunity to have an exclusive interview with iJustine while she was in San Fancisco. Daisy Whitney specializes in covering Internet video, social networking, YouTube, iTunes and other forms of online and new media distribution of content. As a multimedia reporter she is one of the first journalists to launch her own online newscast that covers the business of Internet video. Here is her interview with iJustine.
Justine was caught stealing while meeting some people at Revision3. Patrick Norton made the announcement. What is she going todo with the loot? I think it’s her plan to create a web2.0 device out of a Crayola cassette radio. I hear the sound quality sucks.
Hot of the presses, Carson Daly and Madison Road Entertainment are starting “The Really Big Internet Show” in July and iJustine will be the host.
Branded entertainment shingle Madison Road is partnering with NBC latenight gabber Carson Daly on a daily webcast devoted to user-generated videos.
Daly and Madison Road will launch in July “The Really Big Internet Show,” a daily five-minute webcast that will feature the day’s most talked-about original online videos.
Justine Ezarik, an Internet vid star who goes by the name iJustine, will host.
Daly and Madison Road have also pacted with at least 15 more popular Internet vid celebs, such as Christine Gambito (”HappySlip”) and Kevin Wu (”KevJumba”), who will be seen introducing their favorite online shorts.
“We were looking at the numbers that some of these Web celebrities produce,” said Madison Road’s Jak Severson, who noted that some clips get 2 million views in the span of a month. “If you’re an advertiser looking at those numbers, you can’t ignore 2 million people staring at anything.”
Madison Road is in discussions with a primary advertiser to sponsor the show, he said.
Daly, meanwhile, has been looking at ways to get involved with the user-generated content space for some time. He made headlines when he signed one of the earliest YouTube stars, Brooke Brodak (”Brookers”), in 2006, and also developed the online video pilot “It’s Your Show” at NBC.
“We spent many hours trying to convince the people at NBC that content online was rich material, a force to be reckoned with,” Daly said. “‘It’s Your Show’ was our attempt to focus on user-generated content by offering money. But our timing was off. But I’m such a believer in that space.”
TV execs have been looking for ways to move user-generated content to the smallscreen — such as in CW’s short-lived “Online Nation” last year.
Congratulations Justine!
It’s about that time again. Like Justine’s multiple hairstyles, the website will be getting a makeover too. This theme has been going well for the past several months and I thought I would spruce it up a bit. I have a few new looks in mind that I am unsure about and I thought I’d get some reader input before the final touches are made in the next month or so.. Read the rest of this entry »
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